We build brands that perform.
Standard Black is an independent brand strategy and creative studio focused on turning brand into growth. We believe brand should move numbers, not just look good. We’ve worked with Nike, Adidas, Sephora, Netflix, Amazon, and Puma, and apply the same rigor to brands starting from zero. Two-time Ad Age Small Agency of the Year, formerly Standard Time.
Select Clients
- Adidas Y-3
- Amazon
- American Eagle
- Avon
- Bergdorf Goodman
- Billy!
- Brahmin
- CVS
- Goop
- Irving Farm
- Levis
- Kluft
- Mack Weldon
- Medium
- Nike
- Phlur
- Rakuten
- Smith & Cult
- Steve Madden
- Temple University Basketball
- Temple University Football
- Todd Snyder
- Victoria's Secret
- Willy Chavarria
Services & Capabilities
Integrated Brand Building
Brand Creation
Brand Strategy & Positioning
Brand Design
Naming, Logo, and Identity
Narrative Development
Brand Toolkits
Package Design
Advertising
Core Creative Idea and Development
Campaign Strategy
Branded Content
Digital, Social, & Influencer Marketing
In-Store/POS
Digital
UI / UX
Website Design & Development
App Design & Development
Shopify Theme Development
Production
Production of Integrated Campaigns
Film, Photo, Social, and Content Production
Post Production
Talent Negotiations and Management
Influencer Strategy and Management